Its been a long week already and its only Thursday. I started working on a my latest clients logo around 9:30pm and its 11pm now. Whats crazy about this design stuff is how jazzed up I can get over it. When I first sat down I brought a cup of coffee and felt like just going to bed. Within a half an hour I was wide awake. I am so awake I am writing this post! It is such a high to create something that comes out ten times better than you dreamed of. I did three designs and each felt a little labored. They were all good but it took some effort to weed out the crap and get to those three. Then I had the fourth one just pop into my head, no effort, no thought, it was just there. I am not sure what you call it, inspiration maybe?
I am usually not that kinda guy. You know the guy that just completely geeks out over some minor thing and almost falls on himself trying to talk about. I feel like laughing right now, except my girls are asleep and I have to be quiet. Like those guys that are obsessing over the new “Rogue One” trailer today. Don’t get me wrong, I love Star Wars and its an awesome trailer! I mean come on, it looks like New Hope! Not the shitty prequels! But I am not the guy thats taking each scene frame by frame and analyzing it in a 30 minute you tube video. I do like the part at minute 1:10 were the classic storm troopers get blown up! Wait… Now I am doing it.
Anyway, the point here is I am totally awake after an hour and a half of design work on this logo and the thought has occurred to me. I have no idea what I will do if they do not fall in love with that fourth design. I love it, they have to love it. Now I wont be able to think about anything else until they call and say “We Love it!”